Steve is a recognized industry expert in channel strategy and go-to-market (GTM) programs, with more than 25 years of experience in his consulting practice, and working at leading software and cloud services vendors, such as VMware, VeriSign and Amazon Web Services. He combines strategic thinking with hands-on experience in all aspects of sales, marketing, solutions development, alliances and channels, to help startups and established companies envision and build their routes to market. In 2012, he founded The Andrews Consulting Group with the mission of helping technology vendors "Unleash the Revenue Potential of their Products and Partnerships".